For press and partners

The SocialHalwa brand kit

Our logo, colours, fonts and a ready-to-use description. Take what you need, and please use it the way it’s shown here.

Download the full kitZIP, 1.1 MB. Every logo as SVG and transparent PNG.

Logo

An orange swirl, like halwa stirred in the pan, next to our name. Download the version you need.

Primary logo

Use this one wherever you can, on light backgrounds.

SVG

PNG

The swirl on its own

For app icons, profile pictures and small spaces.

Mark — orange

Default. On light backgrounds.

SVG

PNG

Mark — ink

One-colour, on light backgrounds.

SVG

PNG

Mark — cream

One-colour, on dark backgrounds.

SVG

PNG

Other versions of the logo

Reversed for dark backgrounds, and one-colour for print or embossing.

Horizontal lockup — reversed

On dark backgrounds.

SVG

PNG

Horizontal lockup — ink

One-colour, on light backgrounds.

SVG

PNG

Horizontal lockup — cream

One-colour, on dark backgrounds.

SVG

PNG

The name on its own

For tight horizontal spaces where the swirl won’t fit.

Wordmark

Name only, on light backgrounds.

SVG

PNG

Wordmark — reversed

Name only, on dark backgrounds.

SVG

PNG

Using the logo

A few simple rules keep it looking right wherever it appears.

½ swirl

Leave space around it — at least half the width of the swirl on every side.

Standard logo on light colours

Reversed logo on dark colours

Please avoid

Don’t stretch or squash it

Don’t tilt or rotate it

Don’t change its colours

Don’t add shadows or effects

Don’t put white on orange

Don’t place it on a busy photo

Writing our name

One word, capital S and capital H.

Not Social Halwa, Socialhalwa, Social-Halwa, SOCIALHALWA, SH.

SocialHalwa

Colours

Warm and welcoming. Click any colour to copy its code.

Background

Cream

Ink

Orange

A rough guide to the balance. Lots of warm white and cream, ink for text, and orange kept for the moments that matter.

Typography

Three typefaces, all free to download.

Nunito ExtraBold

The wordmark only

Get it free on Google Fonts

SocialHalwa

Rounded and friendly. Already outlined in the logo files, so you never need to type it.

Fraunces

Headlines

Get it free on Google Fonts

Social media? Halwa hai.

Aa Bb Cc Dd Ee Ff Gg 0123456789 ₹

Plus Jakarta Sans

Body text and interface

Get it free on Google Fonts

Plan, schedule and publish from one calendar.

Regular 400 for reading, Medium 500 for labels, SemiBold 600 for buttons.

About SocialHalwa

Copy these and use them as they are.

In one line

SocialHalwa is a social media management tool for small businesses, creators and agencies. Plan, write and publish posts and send WhatsApp broadcasts from one place.

In a paragraph

SocialHalwa is a social media management tool for small businesses, creators and agencies. Teams plan their content on a festival-aware calendar, write posts with an AI composer that works in English, Hinglish, Hindi and other regional languages, and publish to Instagram, Facebook, LinkedIn and Threads. SocialHalwa also runs WhatsApp Business broadcasts and a shared inbox, with simple pricing in rupees. SocialHalwa is built and operated by CodeEdge Tech and Ventures Pvt Ltd.